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Make It Profitable How to Make Your ART, CRAFT,DESIGN, WRITING or PUBLISHING Business More Efficient, More Satisfying, and More Profitable!by Barbara Brabec
The first and only book of its kind . . . an intimate and revealing look at how creative people live and work at home. Unlike the author's other business books, this one places heavy emphasis on computer technology and related products and the different ways creative people are using them to manage their businesses and increase productivity, sales and profits.
Designed to help bring art/craft businesses into the 21st century, Make It Profitable reflects more than 80 different personalities and individual voices of men and women who are devoted to their work and the idea of making money from their creative hands and minds. As a group, these individuals have more than 1200 years of business experience! You will benefit mightily from their wise counsel and keen insight into today's ever-growing arts and crafts marketplace!
In each of the book's thirteen "networking sessions," these savvy business owners speak frankly about the problems they are having, the solutions they are finding, and what it's really like to run a crafts business at home. As you "listen in" to these fascinating conversations, you'll feel like you're among friends who have gathered in your living room to chat about business.
Make It Profitable includes their special tips, business insight and lessons learned from years of selling art and craft products, publications and services. Rounding out the book is the author's own home-business experience and perspective on the crafts industry.
This Book features:· 13 Unique "Networking Sessions" · Helpful Checklists · 48 Informative Sidebars · 60 Illustrations and Photos · Selected business resources
Fourteen chapters stress the importance of: · Learning to accept and use the latest technology · Making changes to advance one's business · Getting a handle on profit · Making business plans and setting goals · Improving business management techniques · Communicating more efficiently and cost-effectively · Managing time through better organization · Developing better designs and packaging · Speeding production methods · Analyzing costs and pricing methods · Keeping everything in perspective
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